"Exploring the technology of tomorrow, today" – Gregory Elsborg
Electronic component distributors are seeing record demand and sales growth for products right now. The battle lines are drawn as global chip shortages drive customers to explore new channels and seek out new sources for suddenly scarce parts that have become unavailable from their traditional avenues. Seemingly nobody is immune from this, with even the …
Data modelling technology is disrupting traditional segmentation modelling. However, both may be missing the mark.
The key differentiation that must be taken into account when looking at manual or dynamic customer modeling is to marry INTENT to BEHAVIOR.
‘Digital Innovation’ has become the new ‘Mobile First’ buzzword for almost every company across the land over the last couple of years. These two initiatives are actually very closely related in many ways though the ‘Mobile First’ strategy gives some more wiggle room for traditional practices and flexibility in how updates and upgrades are deployed. …
Continue reading "The Building Blocks to Digital Innovation"
The rise of mobility has fundamentally altered our behavior within society.It has the potential to have event greater impact on our business environments than our personal lives...
The current state of the technology landscape, and questions as to what's next for us all over the next 10 years!
Before we get started, if you didn't get the chance to read it, also check out my Top 5 Digital Developments of 2018 article before reviewing what's planned for the new year! 2019 represents an exciting, but also rather scary time for the technology industry, and the implications of new tech developments on the broader …
Continue reading "Top 5 Digital Technology Predictions for 2019"
A review of my Top 5 Digital Developments in the year of 2018!
The retail landscape is changing due to the emergence of pure play digital alternatives, the dominance of cross-category sellers such as Walmart, and the expansion of consumer information availability. This article examines the big 4 types of retail model, and the key drivers for success in each of these areas. To keep thinks positive, I've …
Continue reading "Unpacking Retail – The 4 retail models and how to win in each"
Currently, I am sat at the gate at Chicago O'Hare waiting to board a flight to DFW and I'm struck by the number of people mingling around the gate entrance waiting for it to open and then to rush forward zone by zone for preassigned seats. With the wealth of information we now have available …
Continue reading "Thoughts from the Airport… How to change and improve habits of customers"
